From Playbooks to Power Packs: The Evolution of Marketing Toolkits
For Global and Regional marketers, having the right tools for sharing strategies and creative content effectively is crucial.
Our Thinking
Reset, Rebuild, Reinvent: Strategies for Media Agency Pitches This Year
A pitch is the moment to reset and build your future team. As we kick off 2025, it is the moment to reflect on the many media pitches we have conducted over the past year.
Upcoming Webinar – A New Era of Marketing Procurement
Join us for an exciting online webinar, A New Era of Marketing Procurement. We’ll be hosting a live panel discussion on how to strike the careful balance between fuelling growth and delivering savings.
Re-booting Media Agency Relations without the Costly Pitch
With recent articles of 2020 being a year of anticipated media pitches, we thought it was worth highlighting the alternatives to running pitches, which are costly, labour intensive and time.
What We Learned at ProcureCon 2024
We recently attended ProcureCon Marketing 2024 in LA. It was great to get an insight into the latest developments within procurement as well as the strategic role procurement plays alongside marketing.
Bonnie’s hot takes: How effective marketing processes can leverage MarTech for data-driven results
Bonnie’s hot takes: How effective marketing processes can leverage MarTech for data-driven results
Flock Associates taps Cormac Loughran as Global Sales Lead
Flock Associates, the global marketing transformation and consulting firm, today announced the appointment of Cormac Loughran as Global Sales Lead.
To Hub or Not to Hub: a Modern Media Question
The globalisation of advertisers has seen many advertisers and their agencies explore consolidating media buying into hubs.
Flock’s Bionic Ecosystem Event – Finding the sweet spot between creativity and technology
On Thursday 12th September, we hosted a Flock morning panel discussion in Savage Garden, Tower Hill. The event focused on our Bionic Ecosystem concept.
Media and Creative – Are We Still Speaking Different Languages?
We recently hosted a webinar edition of our Conscious Recoupling event, all about the integration (or lack of) between Creative and Media. Hosted by Bonnie Chu, Principal Consultant at Flock,.
Flock and Screendragon Announce Strategic Partnership
We are delighted to announce a new strategic partnership with Screendragon. Bringing together Flock’s expertise in transforming marketing processes, operations and agency scoping, with Screendragon’s world class automated workflows, this.
Thinking about running an agency review or going to pitch?
We all know that agency reviews or going to pitch can be a daunting process where workload increases, and risk levels can be high without the right team, templates, tools.