News

Flock Associates, the leading Global Marketing Integration and Effectiveness Company launches US operation

London, UK & Stamford, CT – October 29, 2014 We are thrilled to announce the official launch of Flock USA under the leadership of Maarten Albarda. Both Flock and Maarten’s.

Flock Associates appointed by Trinity College London

Flock Associates has been appointed by Trinity College London to help drive more integrated and effective marketing across the organisation. Trinity College London is an international exam board that has.

Flock Launches Integrated Marketing Survey

Press Release – March 19th, 2014 Flock Associates – The Marketing Integration Company launches today the Flock Integrated Marketing Survey The Flock Integrated Marketing Survey gives a company an immediate.

Flock Associates Announces ‘Flock of Eagles’ Investment Scheme

Flock Associates has today November 29th, 2013 announced it is launching an investment scheme, to fund further growth, called ‘Flock of Eagles’. Left to right: John Whelan (Finance Director), Katarina.

Eight Women, One Ocean, 30 Days – Integrated Marketing

To cross the Atlantic one needs perfect integration of all the required elements. Fitness, nutrition, equipment and support. It is like any marketing campaign where each piece supports the other. If.

Flock reaction to WPP’s “Horizontality” Team offer

If reports in Adage are to be believed then WPP is gearing up to push its Team or “horizontality” approach to clients, especially to those that they feel may be.

An Integrated Campaign for 150 years of Poster Advertising

At Flock, we love the CBS Outdoor ‘150 brands for 150 years’ campaign – not only as there is a competition in the Flock office to see who can identify.

How to Build a Theme Park in 10 Steps – for Marketers

This article was recently published in BA’s Business Life magazine. It seemed a fun and interesting way of looking at how to create something from scratch which is meant to.

Running a (Marketing) Marathon in just 5 Easy Steps

The road to truly integrated marketing can be daunting. It can seem like you are toeing the start line of a marathon. So, with the London Marathon coming up we.

Impeccable Integration, Learning Lessons From Luxury Hotels

In luxury hospitality every detail is beautifully looked after, from the person who opens the door of your taxi, the person who greets you when entering the hotel, the receptionist.

Why can a fifteenth century word tell us everything about modern marketing?

pro•pin•qui•ty Proximity; nearness. Kinship. Similarity in nature. Propinquity is a funny old word, derived from the Latin propinquitas. As you can see it means proximity, nearness, kinship, or similarity in.

Picasso, the Lion and the Lean Movement

  A man walked into Picasso’s studio one day to see how the great man worked. Picasso was smoking a cigarette looking at a large stone. After walking around it.