From AI to Authenticity: 5 Lessons Marketers Can’t Ignore from AdWeek 

At our recent Becoming a Client of Choice webinar, senior leaders from brand and agency sides came together to discuss one crucial question: what does it take for marketers to become a “client of choice”, and be the clients agencies fight to work with? 

Inside Starling: Flock’s Purpose-Built AI Platform for Marketing Transformation

AI is taking the marketing world by storm, and here at Flock Associates, we are all about purposeful transformation linked to a strategic roadmap. We recently launched Starling AI, our own custom business account AI interface through ChatGPT. Starling AI currently has 3 customized models, each of which serve a specific purpose within our organization.

Building Brand Bots with Brains: The Five Questions CMOs should ask to Power Smarter Custom AI

With the explosion of custom GPTs and AI-powered tools, it’s tempting for businesses to jump on the bandwagon as quickly as possible to say they’ve joined the future.